FETCO Announces New Canadian Distribution Partnership with SBS

We are pleased to share that FETCO has entered into a strategic partnership with Specialty Beverage Solutions (SBS), appointing SBS as our exclusive Master Distributor for Canada.

FETCO has built a strong business in Canada through the support of our customers, dealers, service organizations, and industry partners. As our customer base has grown, so have expectations around product availability, technical support, and responsiveness. We believe the time is right to invest in a more dedicated distribution model that will better support the Canadian market and position us for continued growth.

SBS brings extensive industry experience, established infrastructure, and a commitment to customer service that aligns closely with FETCO. Through this partnership, we will be able to place more inventory in-market, improve response times, strengthen technical support, and streamline distribution for our Canadian customers and partners.

Effective December 1, 2026, all orders for FETCO products shipping into Canada should be placed directly with SBS. Additional information regarding ordering procedures, key contacts, and inventory availability will be provided to help ensure a smooth transition.

While our distribution model is changing, our commitment to the Canadian market is not. FETCO remains focused on delivering innovative equipment, dependable support, and strong relationships across all Canadian market segments. This partnership gives us additional local resources and infrastructure to deliver on that commitment even more effectively.

We are very pleased to partner with SBS and believe this represents an important investment in the future of FETCO in Canada. We look forward to continuing to grow alongside our customers and partners throughout the Canadian market.

Thank you for your continued trust, partnership, and support.